Advocates of warlike policies5/16/2023 ![]() Advocacy is inherently political and an understanding of political dynamics is at the heart of effective advocacy.Įven the most clear-minded advocacy for pro-poor ICT policies can meet resistance for various reasons, including lack of political will, bureaucratic inertia, and counter arguments from well-resourced interest groups pursuing their own advocacy efforts. Much depends on the character, approach and credibility of those seeking change and the receptiveness of those they are seeking to persuade. The latter is most starkly demonstrated by the slow response to climate change warnings. It is widely recognised, for example, that change comes rarely from force of logical argument alone or from the presentation of irrefutable evidence in support of the changes required. ![]() Some of the basic tenets of the art of persuasion, found in political science and communication studies, appear also in early Greek and Chinese philosophy. There is much that has been written on advocacy and how to gain influence. For example, the impact and effectiveness of investment in public ICT access centres may be improved by advocacy efforts to adopt and mainstream good practice such as community participation in management or use of free and open source software. (c) As part of a wider programme of support for pro-poor ICT access. For example, the adoption of broadcasting policies that enable community-based organisations to establish their own radio or television services. (b) When appropriate ICT policy change could be expected to improve poor people’s lives and livelihoods. For example, “e-government” projects that use the internet to improve access to public services may, for those without internet access, have the reverse effect, unless they are complemented by other measures to enable universal access to the internet. (a) Where ICT policies could have the effect of reinforcing poverty and discrimination. For those pursuing the goal of equitable and pro-poor ICT access, advocacy as a means to bring about change can be appropriate in a range of circumstances, including: ![]() Such advocacy is generally directed at policy makers including politicians, government officials and public servants, but also private sector leaders whose decisions impact upon peoples lives, as well as those whose opinions and actions influence policy makers, such as journalists and the media, development agencies and large NGOs.īy “pro-poor advocacy” we mean advocacy for political decisions and actions that respond to the interests of people who directly face poverty and disadvantage. In the social and economic development context the aims of advocacy are to create or change policies, laws, regulations, distribution of resources or other decisions that affect people’s lives and to ensure that such decisions lead to implementation. Advocacy is the active support of an idea or cause expressed through strategies and methods that influence the opinions and decisions of people and organisations.
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